Hollywood Hub Caps…or, do these caps make me look fat??

It is amazing what a difference wheels and tires can do on a vehicle.

1937 Ford Cabriolet with stock caps

This 1937 Ford Cabriolet was found with black wall tires and cheesy (technical term, really!) reproduction 1937 one piece hub caps. The original caps were actually a two piece cap.

They should be called wheel covers as the hub cap is really just the little cap covering the bearing in the center. But we will go with the popular description.

1937 Ford Cabriolet with 1939 caps

OK, moving along…Here is 2.0: These are 1939 caps and trim rings. They look great and the ripple design adds to the art deco look on this car.

 

16 inch Hollywood hubcaps

I found these on that auction site. These are rare 16 inch “Hollywoods” one bar caps and it looks like they have never been installed. They do have some shelf rash but I can live with it for now and it actually adds to the authenticity. They don’t reproduce 16 inch Hollywoods so I am thrilled to get my hand on these.

1937 Ford Cabriolet with Hollywood caps up close

3.0: Up close and personal…I like!

1937 Ford Cabriolet with Hollywood caps rear

It changes the whole look and feel of the car. I really like it.

 

1937 Ford Cabriolet with Hollywood caps front

It went from grandpa’s stocker to cool custom in three minutes flat. I am thinking a tasteful lowering job and maybe a spot light would really add to the looks. Some other project is due first but we will continue to work on this. In the mean time, I will drive the wheels off it!

Now get in the shop and build something!

Vintage Brochures: 1937 Ford Cars

I enjoy reading the original sales brochures for vintage cars and motorcycles, especially for the cars that I own. It is fun to see how there were marketed back then.

1937 Ford Cabriolet brochure cover.jpeg

I got this one from that auction site and it arrived in a soft envelope stamped “Do Not Bend”.
So what does my fine post office professional do? Yup, you guessed it: They bend it.

I managed to “unbend” the brochure and all is good. However,  the astute eBay peddler stated in his description that “they could be a reproduction but could also be original” Yeah, right! Looks like it was printed yesterday, it looks BRAND NEW, smells BRAND NEW, it probably IS brand new. It absolutely does NOT look like a document printed 74 (SEVENTYFOUR!) years ago. There is a huge difference. I think it is an insult but I pretty much knew what I was getting based on the above “keep-my-ass-covered-description” but I wanted a nice copy basically for the content. So…moving on.

1937 Ford Cabriolet brochure

Because of our Project 1937 Ford Cabriolet I had to immediately flip to the Cabriolet page! …and look at that: I learned something right away:

Can you see what it is? Well, Ford calls it a “Cabriolet Convertible”, not just one or the other. So I guess that would not be a double negative? Or in this case double positive!

New for the year was “Modern appearance, new streamline design”

1937 Ford Cabriolet lid type hood

Another new feature was the lid style hood for easy servicing and under hood mounted battery also made life easier for the Ford mechanic.

1937 Ford Cabriolet brochure flathead v8

Ford also bragged about a modern compact V-type engine, and “Center-Poise Ride increased by smoother action of long tapering springs” and a new worm and roller steering gear with 18.2 :1 ratio that makes the 1937 Ford easier to handle. Man, I feel like I am in heaven already.

Further features includes “Chromium Plated radiator grille and rustless steel running board mouldings and Genuine Leather seats”

How can anyone go wrong? Trade in your old 1932 Ford and pick one up today! Oh, that’s right, I just did.

Well, I will be cruising in style firmly planted on the Genuine Leather seating, barely feeling the road thanks to Center-Poise Ride springs while the Chromium plated radiator grille points the way!

Now that’s STYLING!

1937 Ford Cabriolet – walls of white

1937 Ford Cabriolet White Walls

The rims were treated to powder coating in gloss black and then the new look-like-bias-ply radials were installed. Looks great.

 

1937 Ford Cabriolet V8 wheel cover

The stock reproduction caps were in perfect condition but they are rather boring. I found these on that auction site. They are old stock and after some polishing they look very nice. I added gloss black to the V8 logo that matches the rim color. I am not sure if they were a Ford or Mercury item or possible an aftermarket. If you know, let me know.

1937 Ford Cabriolet white wall tire

Of course I can’t want to see the caps on the rims so by laying on the floor we can get a sense of what we are looking at.

1937 Ford Cabriolet in the air

With five blades removed from the rear spring I think I got the rear sitting right. It centers the tire in the wheel well. I think the front need to come down a smidge.

1937 Ford Cabriolet white wall centered

Like that!

1937 Ford Cabriolet exhaust

Since I got the car up in the air it’s time to attend to the exhaust system. A stock single exhaust is no way to treat a flathead engine. The plan is for an all new dual exhaust with remote electric openers. It may be fun to make a little noise from time to time. The short glass packs should ensure a nice rumble from said flathead when going through the 1939 syncromesh transmission during cruising…and cruise we will !

 

1937 Ford Cabriolet stainless pipes

Instead of adding chrome extensions to the rear of an exhaust i opted for 1 1/2 inch stainless pipes for the last bit of the exhaust. As you can see I had to test polish and it will look good when done.

I have another hot rod to work on so…more later…

Let’s detail the 1937 Ford

The last weekend offered temperatures in excess of seventy degrees, something that is unheard of in Late March in this part of the country. Needless to say it would be a felony to leave an open car in the garage under such circumstances…not to mention the fact that the open car in question is a super cool flathead powered 1937 Ford Cabriolet!

Anyway, the car got some miles on it and the only problem I encountered was to wipe that stupid grin off my face but the weekend is over and it is time to look over this beauty. I need to detail it, do a service and check general tune of the car so it’s ready for action this summer season.

1937 Ford Cabriolet art deco nose

How can you NOT like this Art Deco style?

1937 Ford Cabriolet clean rear

Daum…this thing is clean in every corner. I am not a big fan of blue dots but they will stay for now.

1937 Ford Cabriolet headlight

Love this! OK, I am getting a little too excited now. Let’s get back to work.

I am sure you have seen those ads for some snake oil miracle paint rejuvenator or some other auto detail product: They usually have a slightly faded but super straight rust free 1967 Camaro Z-28 or a 1970 Hemi Charger they just found in a barn and all it need is a detail. Yeah right??
If and when
I find a Hemi Charger in a barn it would be rusted up to the door handles, the engine replaced with a stuck slant six and the interior would have been eaten alive by various animals who made it their home (and toilet!)  Sure, that will BUFF out !

Anyway, THIS car is actually like that snake oil car. It just need a proper detail and it should really make for a nice 1937 Cabriolet. The reason for this is of course the fact that it was completely restored and not driven much since then. That kinda helps!!
1937 Ford Cabriolet up in the air

Well, let’s get this thing jacked up…so to speak. After removing the rolling stock I get a chance to see the suspension properly and I can only confirm that everything seems to be in great shape.

1937 Ford Cabriolet clean suspension

The wheel wells also looks very nice and clean. All brackets have been cad plated and all rubber seems fresh. I can’t complain.The fenders have a rubberized coating under them to protect them from “tned”. That is “dent” backwards. That is what you get when a rock leaves the tire at high speed and makes a dent from the inside. Dent but backwords = tned. Now you know…

 

1937 Ford Cabriolet brakes

After removing the drums I discovered new brake shoes and hydraulics so there was nothing for me to other check adjustment. My work is done here.
1937 Ford Cabriolet banjo wheel

When did you last time polished between the spokes??
1937 Ford Cabriolet license plate

A swap meet visit yielded this vintage license frame for $15.00. It will help dress up the restored 1937 WA plate. I think I need to make a backing plate for this as well since it sits on top of the post with the backside exposed.

1937 Ford Cabriolet tires

I plan to add wide white walls to this car but the tire I want is on back order so I have to roll on these black walls for now. That will not be a problem as the Pirelli piecrust tires are in great shape. Kinda cool, actually…

More later…